Tag: recruiting

Operation Dream Landing Launching: Empowering Undecided with Industry Awareness and Dream Career Pathways

by dream2career, posted in c-suite, HR Professionals, Marketing Professionals, Workforce Development

FOR IMMEDIATE RELEASE

Operation Dream Landing Launching: Empowering Undecided with Industry Awareness and Dream Career Pathways

Scranton, PA – [January 10, 2025] – Dream2Career, a leader in workforce marketing and recruitment, is proud to announce the launch of Operation Dream Landing, a groundbreaking collaborative media project designed to empower undecided students and career seekers with the reliable information and resources they need to define their pathway to success. Launching January 20, 2025, Operation Dream Landing will bring together businesses, learning providers, and career experts from all industries to create a coordinated marketing campaign providing industry awareness, entry-level job opportunities, and learning program reviews.

Unified Messaging for Career Exploration and Onramp Discovery

Operation Dream Landing (ODL) leverages HIF Logic, the National Unified Workforce Communications Collaborative developed by Dream2Career to reach career seekers in exciting ways and direct them to dream career pathways and opportunities. This innovative media platform provides organization, learning program reviews, onramp jobs, and insightful experiences – all designed to help undecided career-seekers define their pathways to success.

Collaboration is Key

Operation Dream Landing is built on the power of collaboration. We invite the following groups to join us and provide their expertise and information about their workforce programs and talent development initiatives.

  • Industry Leaders C-Suite – across all industries (Select leaders will be invited to sit on the ODL Executive Board)
  • Workforce groups
  • Marketing executives
  • Human Resources CHROs
  • Learning providers including leaders in credentialing organizations, industry associations, colleges, apprenticeships, and career experts

By collectively sharing insights and insider reviews, these experts will equip over 3-million career-seekers with invaluable, best fit information about entry-level jobs, learning programs, and co-ops.

Shared, Dedicated, and Focused on Specific Industries:

Operation Dream Landing media collaborations will feature dedicated themes each month, highlighting specific career paths and industries.

  • January & July: Maven Months – These months will focus on roles in arts, design, leadership, sales, recruitment, marketing, and travel.
  • February & August: Specialists Months – These months will delve into careers and industries related to manufacturing, construction, and the trades.
  • March & September: Visionary Months – These months will focus on jobs in science, technology, engineering, and math (STEM) as well as innovation and emerging industries like robotics, CHIPS development, drones, AI, and the bitcoin sector.
  • April & October: Naturalist Months – These months will focus on helping fields that take care of people and the planet, such as healthcare, environmental science, social work, and education.
  • May & November: Processor Months – These months will include professions in business process and operations, areas of management, and data analytics.
  • June & December: Protector Months – These months will feature careers in cybersecurity, law enforcement, political science, history, and other fields dedicated to protecting people, places, and things.

We are actively seeking experts in each of these areas to join us and to begin working on the project right away. If you’re interested contact Dr. Kathleen Houlihan at khoulihan@dream2career.org 

Join Us in Empowering the Workforce of Tomorrow

Operation Dream Landing provides an unique opportunity for businesses and learning providers to make a real difference in the lives of undecided adults, students, and disenfranchised groups. By providing valuable insights and resources, we can help our future workers find their dream careers and contribute to a thriving workforce.

To learn more and join Operation Dream Landing, please visit:

About Dream2Career

Dream2Career (D2C), a woman-owned business, provides marketing, recruitment, and training solutions to attract, retain, and inspire the workforce of tomorrow. D2C is the leading organization dedicated to empowering individuals to achieve their career aspirations by providing useful information in engaging ways. Through innovative communications and shared resources, Dream2Career helps people of all ages and backgrounds explore career options, develop essential skills, and land their dream jobs.

Contact:

Dr. Kathleen Houlihan

khoulihan@dream2career.org

Click here to learn more about HIF Logic

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Dream2Career: Your Partner in Workforce Success

by dream2career, posted in HR Professionals, Solving the Work-Learn Problem, Workforce Development

Dream2Career is your one-stop solution for building and maintaining a top-tier workforce. We offer expert guidance and practical tools to help you:

  • Attract and retain top talent: Our strategic approach focuses on finding, hiring, and keeping the best employees.
  • Create a high-performance culture: We help you build a positive work environment where employees thrive.
  • Drive business growth: Our HR solutions align with your strategic goals to boost your bottom line.

Our HIF LOGIC advantage:

We use our patent pending HIF LOGIC system to create a culture of learning and motivation. HIF LOGIC helps us deliver exceptional results through:

  • Customized training: Our Micro-Drip Learning platform provides targeted training solutions.
  • Performance-driven systems: We implement effective recruiting, hiring, and performance management processes.
  • Community building: Our Operation Dream Landing initiative fosters collaboration within your organization and the local community.

Our HR expertise includes:

  • Policy development
  • Staffing and recruiting
  • Employee retention
  • Compensation and benefits
  • Performance management
  • Succession planning
  • Diversity, equity, and inclusion
  • Workforce optimization
  • Labor relations
  • Employee communications

Let Dream2Career help you transform your workforce and achieve your business goals.

Quality-of-Life Benefits Inspire Employees

by Edu-Advisor, posted in HR Professionals, Workforce Development

In the past, high school students had three choices; 1. go to college, 2. go into the workforce via the trades, or 3. go into the military. Today, these three options have evolved into countless options including badges, internships, co-ops, and certificates, just to name a few. According to Credential Engine, there are close to 1 million credentialing options in the USA alone. These new educational pathways have increased the number of nefarious training options designed to take a students’ money while offering limited employment opportunities upon completion.  Undecided career seekers are mesmerized by clever marketing campaigns with false employment promises making it very difficult for them to find the best pathway forward.

Business leaders like Whole Foods CEO, John Mackey believe that young people don’t want to work, but it is more likely that young people just don’t know who to trust and they, often, do not know who they want to become, making it very difficult to chart a pathway forward. Students are frozen in fear, not being able to find the best career on-ramps that match their interests and aspirational goals. These individuals are not shown how working for a company like Whole Foods, even entry-level, provides tremendous opportunities for networking, education, and professional growth.

Social media is flooded with volumes of data about high demand career options and careers with the highest salaries. These factors might be important to a job seeker; but they are far from the best measures to help candidates find and prepare for their dream career. The practice of pushing supply and demand or high income logic onto career seekers limits their chances of finding interesting career pathways that would help them to navigate the workforce system more effectively. These types of traditional workforce data limit career seekers ability to discover ways of making a career doing what they love.

Reimagining talent needs to focus on helping students/entry-level employees to discover opportunities that make them excited to learn and grow; where they see personal potential for career success. If the individuals can find jobs that match their passions, help them onramp, and gain requisite skills matching their interests, they will want to work. Employees will see work as a learning experience and they will want to grow with the company so they become the best versions of themselves. Providing educational benefits to employees has been shown to create loyal employees and increase job satisfaction, while offering 5x ROI, according to several studies conducted by the Lumnia Foundation.

Innovative companies use quality-of-life benefits (QoL), like education, in their talent recruitment portfolio to reimagine talent acquisition.  The most effective quality-of-life programs support local communities by creating an ecosystem that attracts new businesses and commerce to the environment. Building a community of engagement, through QoL programs, highlights what is happening locally and it helps individuals find career pathways to success. Reimagined talent acquisition, using QoL, incorporates the three-pronged work-learn system of the past; college, trades, and military experiences, into a new blended system that helps networked employees navigate this new complex work-learn environment as it inspires and delights career seekers as they on-ramp to dream careers. QoL programs are the best option to attract talent, improve working conditions, and provide more profitability, while reducing hiring costs. For businesses struggling to attract and retain talent consider QoL programs because we’ve found that it is the best strategy to reimagine talent acquisition into a system that works for everyone.