Who We Are
Dream2Career is a woman-owned consultancy in Pennsylvania powered by 25+ years of workforce, recruitment, and marketing expertise. Founded by Dr. Kathleen Houlihan—whose strategies have generated over $1B in revenue for higher education, business, and the trades—we specialize in solving the work-learn motivation problem.
Our Next Chapter: Operation Dream Landing
We’re shaking up career discovery. Through our new initiative, Operation Dream Landing, we’re ending the doom scroll and giving individuals the momentum they need to turn self-discovery into purpose, a paycheck, and a career they love.
The Our Work-Learn System How it works:
Our Marketing System is unique and specialized – built to stop the doom scroll and fix the work-learn motivation problem. Our marketing solution is built based on the NAICs codes and what makes up the facets of human experience in the workplace. We call this the HIF LoGic Framework™ This framework serves as a common language for effective communication between workforce roles and an individual’s personal and professional development.
The HIF LoGic Framework™ is useful for effective work-learn communication because it generalizes behavior and provides a standardized workforce infrastructure that improves business productivity and decreases costs by increasing worker access to education and its initiatives. This system is designed to improve employee motivation, minimize variation, increase quality, and improve efficiency. It is comprised of the following traits (Mavens, Specialists, Visionaries, Naturalists, Processors, and Protectors) which make up the human experience and support, in varying degrees, all workforce related jobs.
Like a trailer for a movie; Dream2Career provides a way to communicate work-learn information so it is engaging, simplified, and fun with a purpose. We build to inspire hope and to create the motivated workforce needed to solve the world’s greatest challenges.
- Dream2Career uses its new Digital Learning Media Consortium Operation Dream Landing to coordinate and simplify communications between work-learn communities.
- D2C Travel Crew, a Travel Leaders Network member, organizes Opportunity Travel and Industry Immersive Journeys which can be found in the Edutainment Marketplace, D2CTix, to help career seekers find passion through learning so they see hope for a better tomorrow.
- Dream2Career.in shares the coolest stuff through newsletters, blogs, listciles, learning media and directly with schools, associations, and workforce groups to provide engaging information to students and career seekers to help them find their pathway to success.
- This process ensures businesses and learning providers have a pipeline of growth-minded, motivated workers who “show-up” ready to exceed expectations in the classroom and on the job.
- This Unified Strategy provides users with a healthy daily diet of digital content and experiences created by and delivered by industry experts. This project creates simple, gamified, inspired, shared content so families, travelers, and career-changers experience hope for a better tomorrow; making them qualified and motivated employees.
Subject Matter Expertise and Proven Track Record
- Innovative Talent Solutions: Demonstrated expertise designing cutting-edge talent development and recruitment strategies, including Micro-Drip Learning, Opportunity Travel, and Learning Media to address specific industry needs.
- Industry Consultation: Successful engagements with complex organizations to advance effective solutions.
- Workforce Research and Development: Commitment to staying ahead of industry trends and conducting research to inform effective talent strategies.
- Customized Learning Solutions: Ability to design and deliver tailored training programs aligned with specific organizational goals and industry standards.
- Proven Results: A track record of improving working conditions, building resilient teams, and attracting motivated workers who exceed expectations.
What does Dream2Career do?
Dream2Career offers the first of its kind marketing platform using HIF Logic that aims to help individuals, particularly undecided jobs seekers, discover and pursue their dream careers by providing access to information about entry-level jobs, career development programs, career events, and opportunity travel that inspire student success.
Key points about Dream2Career:
- Focus on early career exploration: Dream2Career primarily targets individuals in the early stages of career planning, including high school students, college graduates, displaced workers, and career changers.
- Location focus: Dream2Career highlights opportunities and programs available within a user’s specific community or as exploration opportunities within travel destination packages. Learning happens in the real world, not online.
- Marketing career information: Dream2Career provides the first of its kind learning media and unified workforce calendar. Dream2Career.in shares entry-level jobs, compelling career learning opportunities, inspiring travel events and experiences and connections to engagements that enhance the human experience.
- Event promotion: Dream2Career promotes on-ramp jobs, career fairs, workshops, clubs, activities, scholarships, and other experiences that aid in learning, exploration, engagement, and on-ramp careers.
