Recruit Smart Logo - Adult Learning Recruitment strategy

What’s Included: 

  • Fun, engaging, gamified, content about your campus, dining, bookstore reviews, programs and events. 

  • Shared Communications Consortium with other campuses using HIF Logic

  • Monthly Advertisements in Operation Dream Landing network communications and media that reach career seekers and families in a new way. 

  • Backlink generating blog posts, written about industry opportunities and reference your learning programs, research, and faculty. 

Inspire Success

Add Campus Traffic and Excitement: 

  • Lab and Campus Visits
  • Provide Learning Kits
  • Study Week
  • Hackathons
  • Library Museum immersions 
  • Teacher “Demos Days”
Attract Motivated Growth-Minded Students to

Site-Based Learning Programs

  • National Rebranding Strategy: Participation in a unified, nationwide campaign to elevate the perception of higher education.
  • Shared Work-Learn Campaign: Integration into a coordinated strategy that highlights the practical application and career relevance of college experiences.
  • Increased Campus Visibility: Opportunities to showcase your campus to a broad audience of prospective students, families, and businesses.
  • Attracting Diverse Learners: Strategies designed to reach individuals who may not have traditionally considered higher education.
  • Generating Campus FOMO: Utilizing innovative communication techniques to create excitement and a “fear of missing out” around your campus experience.
  • Showcasing Campus Life: Platforms to highlight your dining options, unique college experiences, local traditions, and campus lore.
  • Promoting Campus Merchandise: Inclusion in initiatives that can drive traffic and sales to your campus bookstore.
  • Connecting with Businesses: Opportunities to build stronger relationships with local and national businesses, showcasing your graduates and potential collaborations.
  • Boosting Enrollment: Targeted strategies aimed at increasing applications and enrollment in site-based programs.
  • Generating Tuition Revenue: A direct goal of the initiative is to increase the number of enrolled students, leading to higher tuition revenue.
  • Additional Revenue Streams: Potential to increase revenue through campus bookstores and continued learning divisions as a result of increased engagement.
  • Combating Negative Perceptions: A proactive approach to address and counteract negative narratives surrounding higher education.
  • National Communications Consortium: Collaboration with other institutions to amplify the collective message and share best practices.
  • Reimagining Higher Education Engagement: A forward-thinking approach to connecting with prospective students in more dynamic and engaging ways.
  • Strengthening the Value Proposition of On-Campus Learning: Emphasizing the unique benefits and immersive experience of a site-based college education.
  • Contributing to a Qualified Workforce: Playing a key role in developing the skilled and motivated workforce needed by businesses today and in the future.
  • Inspired Hope and Excitement: Fostering a renewed sense of optimism and enthusiasm around the transformative power of higher education.