FOR IMMEDIATE RELEASE
Operation Dream Landing Launching: Empowering Undecided with Industry Awareness and Dream Career Pathways
Scranton, PA – [January 10, 2025] – Dream2Career, a leader in workforce marketing and recruitment, is proud to announce the launch of Operation Dream Landing, a groundbreaking collaborative media project designed to empower undecided students and career seekers with the reliable information and resources they need to define their pathway to success. Launching January 20, 2025, Operation Dream Landing will bring together businesses, learning providers, and career experts from all industries to create a coordinated marketing campaign providing industry awareness, entry-level job opportunities, and learning program reviews.
Unified Messaging for Career Exploration and Onramp Discovery
Operation Dream Landing (ODL) leverages HIF Logic, the National Unified Workforce Communications Collaborative developed by Dream2Career to reach career seekers in exciting ways and direct them to dream career pathways and opportunities. This innovative media platform provides organization, learning program reviews, onramp jobs, and insightful experiences – all designed to help undecided career-seekers define their pathways to success.
Collaboration is Key
Operation Dream Landing is built on the power of collaboration. We invite the following groups to join us and provide their expertise and information about their workforce programs and talent development initiatives.
- Industry Leaders C-Suite – across all industries (Select leaders will be invited to sit on the ODL Executive Board)
- Workforce groups
- Marketing executives
- Human Resources CHROs
- Learning providers including leaders in credentialing organizations, industry associations, colleges, apprenticeships, and career experts
By collectively sharing insights and insider reviews, these experts will equip over 3-million career-seekers with invaluable, best fit information about entry-level jobs, learning programs, and co-ops.
Shared, Dedicated, and Focused on Specific Industries:
Operation Dream Landing media collaborations will feature dedicated themes each month, highlighting specific career paths and industries.
- January & July: Maven Months – These months will focus on roles in arts, design, leadership, sales, recruitment, marketing, and travel.
- February & August: Specialists Months – These months will delve into careers and industries related to manufacturing, construction, and the trades.
- March & September: Visionary Months – These months will focus on jobs in science, technology, engineering, and math (STEM) as well as innovation and emerging industries like robotics, CHIPS development, drones, AI, and the bitcoin sector.
- April & October: Naturalist Months – These months will focus on helping fields that take care of people and the planet, such as healthcare, environmental science, social work, and education.
- May & November: Processor Months – These months will include professions in business process and operations, areas of management, and data analytics.
- June & December: Protector Months – These months will feature careers in cybersecurity, law enforcement, political science, history, and other fields dedicated to protecting people, places, and things.
We are actively seeking experts in each of these areas to join us and to begin working on the project right away. If you’re interested contact Dr. Kathleen Houlihan at khoulihan@dream2career.org
Join Us in Empowering the Workforce of Tomorrow
Operation Dream Landing provides an unique opportunity for businesses and learning providers to make a real difference in the lives of undecided adults, students, and disenfranchised groups. By providing valuable insights and resources, we can help our future workers find their dream careers and contribute to a thriving workforce.
To learn more and join Operation Dream Landing, please visit:
About Dream2Career
Dream2Career (D2C), a woman-owned business, provides marketing, recruitment, and training solutions to attract, retain, and inspire the workforce of tomorrow. D2C is the leading organization dedicated to empowering individuals to achieve their career aspirations by providing useful information in engaging ways. Through innovative communications and shared resources, Dream2Career helps people of all ages and backgrounds explore career options, develop essential skills, and land their dream jobs.
Contact:
Dr. Kathleen Houlihan
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