3-Hour Workshop Overview

You will learn to use the Horizontal Industry Framework to find new customer funnels that produce significantly more qualified leads than any other recruitment or sales mechanism.  Identify differences in education, personalities, skill sets, experiences, and knowledge bases to bring about innovation and conversions.  Learn how to have more fun on the job while being 50% more effective. 
Our workshop is designed to help you:
  • Generate and convert leads using the Horizonal Industry Framework.
  • Learn how to build relationships that will inspire and delight and give meaning to every engagement. 
  • Identify thought partners, programs, and events that match departmental goals and objectives.
After the 3-hour COVID friendly digital experience, you will leave with:
  • A clear understanding of the Horizonal Industry Framework
  • Increased capacity to reach and engage with prospects
  • Specific strategies that will challenge the status quo while making communities smarter and more engaged.
  • Access to free resources and tools that you can use right away to engage with other prospects
  • Certificate of professional development contact hours: Certified HIF Marketing Strategist 
The HIF Workshop is:
  • Focused on helping Marketing Leaders to improve engagement and interest in a community building way. 
  • Tailormade to focus on areas of greatest need in each community
  • Designed to produce and ROI for marketing programs and to create synergies between workforce and education for networking, and innovation
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